Project: Website
Client: ITWP
Catch New York, 2016

ITWP Acquisitions LTD is a private investment firm that the sole shareholder in both Toluna and Harris Interactive Europe. As a holding company, ITWP did not want a distinctive brand or look that would detract from the companies it represented and hope to represent. However, the website still needed to be engaging and visual. Taking a more graphic approach, I used type as the “imagery” on the website, both with the hero headlines and in the patterns, which are all made of glyphs and punctuation.